How can a commercial development reflect a company's identity and personality? Take a look at Grupo We's new headquarters

At CH3, we believe that building a high-end commercial development goes far beyond putting up walls or creating innovative, functional decor. One of the things we care about most is getting to know our client in depth, drawing up a briefing true to the company's values and the client's goals, and from there bringing the company's identity to life in the design, with spaces that respond to the needs of each profile.

We recently had the privilege of turning a single-tenant building into the new headquarters of Grupo We and LVL, major names in integrated communications in Brazil. In just four months, we delivered a 3,800 m² concept-driven project across six floors, every one of them reflecting the energy and innovation of these agencies.

Every detail of CH3's conceptual Turnkey project was designed to express the creative, young and vibrant profile of each company. Here are some of the project's highlights:

• Inviting spaces for exchange and connection: Spread across the six floors, the many social areas we created, such as the Welcome Lounge with its vibrant open meeting areas, the Townhall combining a gourmet area with event space, and the executive board's private lounge, were designed to encourage the exchange of ideas, client relationships and collaboration between teams.
• Relaxed spaces that encourage well-being and creativity: The integrated open-plan area, with room for more than 300 people, and the "Welcome Coffees" on each floor show the care taken to create a fluid, welcoming work environment where creativity can flow naturally.
• Striking visual identity: The high ceilings, the industrial aesthetic with exposed concrete and slab, and the intense colors on each floor reflect the vibrant energy and boldness of Agência We.
  

Turning a development into a reflection of its occupants' identity is one of the signature pillars of the CH3 team. Every project is unique, and what makes the difference is not just following trends but making each build a one-of-a-kind project. Beyond that, we bring expertise in custom builds, optimized construction timelines and two innovative solutions: Turnkey and BTR3.

Turnkey and BTR3: smart solutions for your project

Delivering the new headquarters of Grupo We and LVL this quickly was possible thanks to CH3's expertise in Turnkey projects. It is a comprehensive model that manages every stage of the build, from the initial briefing to the handover, optimizing timelines and the flow of suppliers and ensuring quality in every detail. It lets the client focus on its core business, spending its time on what truly grows the business, while CH3 takes care of every stage of the build.

There is also CH3's exclusive offering, BTR3 (Built to Rent), an innovative financial solution that makes custom projects easier to carry out. With flexible capex and opex installment plans, companies can invest in high-end infrastructure on flexible terms without straining their cash flow.